Crisis in masculinity


rules of males in societyGender Roles in Modern Society. ... Many people still stick to traditional ideas that men and women should behave in ways that fall into specific categories determined solely on their gender. However, male or female gender-specific identities are irrelevant in modern, civilized society.


men were considered to be providers and protectors


Role of a man in a family included the following functions:
• A protector;
• A leader;
• A teacher,
But even this can be handled by women today. So, who is a man today? A hunter and protector or the nurturer, who takes a maternity leave and lives with a bread-winning wife?


Metrosexuality

Metrosexual is a portmanteau of metropolitan and sexual, coined in 1994 describing a man (especially one living in an urban, post-industrial, capitalist culture) who is especially meticulous about his grooming and appearance, typically spending a significant amount of time and money on shopping as part of this.

'Metrosexual man, the single young man with a high disposable income, living or working in the city (because that’s where all the best shops are), is perhaps the most promising consumer market of the decade. In the Eighties he was only to be found inside fashion magazines such as GQ, in television advertisements for Levi's jeans or in Gy bars. In the Nineties, he’s everywhere and he’s going shopping.' Mark Simpson


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